Instagram Nightly Workflow:
- Come into the Newsroom after story meeting (around 7:00)
- You are welcome to stay in the Newsroom and work or just attend the SE meeting
- Caption doc will be finished during this time.
- Decide which articles will be posted to the Instagram mainpage and which will be stories
- We try to post 3-4 articles to our main feed (10AM, 12PM, 6PM, 8PM) and 2-3 temporary stories.
- Text your assistant editors and tell them the caption doc is ready for them.
- Ask photo for the pictures that you need for the stories
- Once the articles have been approved by copy and the Managing Editors, you can schedule them in Facebook Creator Studio (see instructions below)
- After this is done, make sure you add the link to our bio using this website: https://lnk.bio/manage
- Make sure you text Evan or Zoe once a post is scheduled so we know it's going out!
How to post on Instagram:
- Find Creator Studio
- Click on the Instagram icon
- Click on “Create Post”
- Select “Instagram Feed” for a post and “IGTV” for a video over 1:00
- Write a caption including a lead to our bio and credit for the photographer/designer and writer
- Add the photo (s)
- Schedule the article for a timeslot (10AM, 12PM, 6PM, 8PM)
How to Schedule IGTV
- Write a title and a caption including a lead to our bio and credit for the videographer using 🎥
How to Write Instagram Captions:
- Once on the caption doc, you will write captions for all of the articles labeled “POST” at the top.
- Captions need to start with an introduction that gives context and explains why this story is interesting and relevant to a umich student/Ann Arbor resident etc. Could be adapted from the headline example
- After the introduction, you will take text directly from the article, making sure to include the relevant points
- Captions should include a quote from a source (don’t always have to)
- Make sure the quote you copy and paste into the caption introduces the source: “LSA Senior John Doe said ____”
- Captions should be kind of like a lede in an article, make the reader interested enough that they want to read the whole article
- Use emojis to break up important points example example example
- 🗣➡️ 📲💻💡📚🗞📰📍1️⃣2️⃣3️⃣4️⃣5️⃣☑️
- End it with, “To read more (about ....), click the link in our bio” or “Click the link in our bio to read more (about …)”
- Credit the photographer/designer and article writer
- For Opinion or MiC pieces, start caption with #Opinion / #MiC
- Also do this for Statement (#Statement)
- Can also do this for arts
Example:
|
INTRODUCTION- you can come up with this, especially if the article doesn’t have a quick and convincing intro. TEXT FROM ARTICLE TEXT FROM ARTICLE TEXT FROM ARTICLE TEXT FROM ARTICLE To read more, click the link in our bio. 📝: Writer 📸: @photographer |
With Secretary of Education Betsy DeVos set to leave the Department of Education, what will happen to the University's Title IX policies? When Michigan native and Republican megadonor Betsy DeVos was confirmed as Secretary of Education in a narrow Senate vote in 2017, she sparked controversy and widespread criticism, including pushback from teachers’ unions and public school advocates. But with President-elect Joe Biden’s administration taking over in January, what her departure will mean for the University of Michigan and higher education policy is unclear. DeVos’s impact on education policy has upended protocols at schools across the country. In May, DeVos issued updated Title IX regulations on sexual misconduct, fulfilling a major promise of President Donald Trump’s 2016 campaign. These changes require universities to hold live testimony hearings with cross-examination in campus sexual assault cases, a major shift in how many schools handled misconduct investigations. The new policy prohibits direct questioning between students, which the University of Michigan has been doing since a 2018 court ruling mandating cross-examinations. Though the court recommended this be done by personal advisers, the University opted to have students directly question each other. Under the new regulations, universities are also barred from having only one official investigate complaints and will operate under a narrower definition of sexual harassment. DeVos has previously issued changes to Title IX guidance, including removing protections for LGBTQ+ individuals. To read more, click the link in our bio. 📝: Emma Ruberg |
How to Make Instagram Stories:
Pull templates, use canva, or just instagram stories to create the story. Include the photo or graphic that goes with the story and use the caption that twitter and day-to-day have on the doc.
