Created by Zoe Phillips ('21) and Elise Godfryd ('22)
All visuals used by The Daily must come from FIVE possible places:
- They were taken by our own photo team
- They are graphics created by our own design team
- They come from people/organizations that we’re profiling who’ve given us permission to use a visual → writers MUST ask permission AND track down the photographer credit we can use
- They are licensed under Creative Commons, labeled for reuse with modification
- They are not licensed under Creative Commons but they relate to the article enough to fall under Fair Use law.
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If we use images that we do not have permission to use, we risk being SUED. This has literally happened before and it’s actually as bad as it sounds.
- Formatting reminder: ALL CAPTIONS must be italicized. To make this happen on Wordpress, begin the caption with <i> and end it with </i>, as typed in these sample captions.
Here’s how to do it:
- Option 1: Photo team
Our photo section has amazing photographers, and are excellent resources (especially post-covid) for covering in-person events. Reach out in advance so they can assign accordingly.
Source = <i>Full Name/Daily.</i> <a href="https://store.pub.umich.edu/michigan-daily-buy-this-photo/">Buy this photo.</a>
- Option 2: Design team
Submit a design request by 3PM the day that your piece is going to production. Our illustrators are insanely talented — we’ve never disliked what they come up with!
Source = <i>Design by Full Name</i>
- Option 3: Profile-provided images
When writers profile artists or organizations, they should ask during their interview if the profile subject can provide images for us to use. They can also ask this over email — we just need the image and the credit they would like listed beneath.
Source = <i>Courtesy of Artist/Organization</i>
- Option 4: Creative Commons
You can search for licensed Creative Commons images on Google Images. Go to google images → tools → usage rights → creative commons licenses. Once you download the image, we also need the website from which you get it (pixabay, wikimedia commons, etc).
Source = <i>This image is licensed under [insert source].</i>
- Option 5: Fair Use
Fair Use law lets us use images that are technically copyrighted but permissible when engaged in news writing and or criticism of the artwork at hand. In order to be allowed, the image source must be directly related to the subject matter of the writer’s piece.
Source = <i>This image is from [insert source], distributed/produced/created by [creator].</i>
Here is a breakdown of what that means:
- Movies: We can download images from the movie’s promotional website, or source images from its official trailer on YouTube.
- EX: <i>This image is from the official trailer for “[MOVIE],” distributed by [DISTRIBUTION COMPANY].</i>
- EX: <i>This image is from the official website for “[MOVIE],” distributed by [DISTRIBUTION COMPANY].</i>
- Books: Currently, Books graphics are mostly made by Books editors who place the book cover onto a fitting background with the Daily Arts logo in the bottom left corner. Our current practice is to give credit to the book’s publisher.
- EX: <i>Cover art for [insert book name] owned by [insert name of publisher].</i>
- TV shows: Same as movies. We can download images from the production company’s website, or use images from its official trailer on Youtube.
- EX: <i>This image is from the official trailer for “[TV SHOW],” distributed by [network].</i>
- EX: <i>This image is from the official website of “[TV show],” distributed by [network].</i>
- Music songs or albums: If the artist has a website, we can use downloaded images from the specific song or album mentioned. We can also use screenshots from the artist’s official Youtube channel.
- EX: <i>This image is from the official album cover of “[ALBUM TITLE],” owned by [record label].</i>
- Video Games: We can download images of the specific game from the developer’s website, or use screenshots from the official trailer on YouTube. We can also use screenshots provided by the writer.
- EX: <i>This image is from the official trailer for “[VIDEO GAME],” produced by [production company].</i>
- EX: <i>This image is from the official website of “[VIDEO GAME],” produced by [production company].</i>
- EX: <i>This image is a screenshot from the game “[VIDEO GAME],” produced by [production company].</i>
As a rule of thumb, go to the distribution/production/record label/developer’s website first — these images will probably be higher quality. If there is nothing there, use a screenshot.
Also be sure to check if there’s an official press kit out there! Just Google [Art] press kit, and if it exists, it will probably show up. If an image is taken from a press kit, write the caption as follows: This image is from the official press kit for …. (and fill out the rest like you normally would for your respective beat)
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Upload the images into the Daily Arts Photos folder, and denote the source on story sheet.